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A recruiting solution to improve the visibility and attractiveness of the brand

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Confederacy of 730 HLM organisations in 5 federations
85,000 employees

Context

Today, job seekers control the market by placing the candidate experience at the heart of the recruitment challenges, with a key element: the digital aspect. To attract the best talents to the HLM organisations, the “Union Social pour l’Habitat” (USH) has to entirely rethink its strategy around the Talentsoft Recruiting tool.

Challenges

  • To improve the employer brand image
  • To attract people with very specific skills: digital modelling, 3D printing
  • To adopt new working methods such as collaborative work and remote work
  • To recruit the right candidates who fit the company values

Results

  • Higher visibility and attractiveness for USH
  • 2 times more published offers: 3,000 in 2016 and already 1,500 at 1st semester of 2017
  • 3 times more identified talents: 20,000 employees integrated into the pool compared to 7,000 before
  • Candidate experience improved with immediate responses

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We arrived by chance in the HLM movement but we stay there by conviction. The objective is now to apply to it by conviction!
Sophie Guerdin
HR development manager, Union Sociale pour l’Habitat — USH
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